Public Relations

  1. In Focus: A Designing Woman

    SM Small Biz &bull Feb 22, 2010

    WHAT WILL BE in for fall? From what was on the runway during New York Fashion week, it looks like cautious optimism.During the week-long fashion fest, which previews looks for autumn, designers staked out distinct territories. While trendy Zac Posen skewed conservative, choosing not to feature a single gown, Ralph Lauren (RL) and Michael Kors traded their depression-era smocks and floral prints for furs and blaring colors. Meanwhile, Francisco Costa, the creative director for Calvin Klein, showed business-like wearable, tailored suits and outerwear.Alison Lewis, the founder of the two-year old line, Lewis, skipped the shows altogether - but after having… Full Story »

  2. Most businesses back open after snowstorm

    Biz Journals &bull Feb 10, 2010

    Most Louisville-area businesses returned to operation Wednesday, a day after a snowstorm that dropped as much as 7 inches of snow on the area forced some businesses to close and others to operate on a delay. Full Story »

  3. In Focus: When Brick-And-Mortar Stops Delivering

    SM Small Biz &bull Feb 2, 2010

    Taylor Llewellyn weathered the recession by moving his needlepoint accessories firm online. The good news: He's still in business. Full Story »

  4. Using Viral Video to Boost Sales

    Inc.com &bull Feb 1, 2010

    Racing Robots Kiva Systems worked with Zappos, one of its clients, to create a video about a warehouse robot that dreams of competing in the Kentucky Derby -- as Robotariat." /> Racing Robots Kiva Systems worked with Zappos, one of its clients, to create a video about a warehouse robot that dreams of competing in the Kentucky Derby -- as Robotariat.'> When it comes to explaining what your company does, video often speaks louder than words. YouTube demos featuring seemingly mundane products such as blenders and mattresses have attracted hundreds of thousands of viewers online. And getting noticed doesn't require… Full Story »

  5. New Era Cap to retain Derby plant

    Biz Journals &bull Jan 27, 2010

    New Era Cap Co. Inc. will keep its Derby plant in operation under a tentative agreement with the Communication Workers of America. Full Story »

  6. Cities tussle with El Mirage over F-35 noise issue

    Biz Journals &bull Jan 22, 2010

    Editor's note: This story is part of a special supplement to the Jan. 22 print edition of the Phoenix Business Journal. For more on the print edition: jbertolino@bizjournals.com. Full Story »

  7. How to Start Getting Publicity Now

    Startup Nation Blog &bull Jan 22, 2010

    Since we have a fresh new year, I think it's time to renew some basics about publicity from our "7 Steps to Successful Public Relations." For example, just because you're a small business owner, it doesn't mean that you can't… Full Story »

  8. Lessons in Stealth Communications: V-Vehicle Tries to Keep Technology Details Under Wraps

    Xconomy &bull Jan 20, 2010

    One problem with being a stealthy company is the difficulty in setting the record straight. The News-Star of Monroe, LA, reported yesterday that V-Vehicle, the San Diego-based startup automaker building a factory in Northeastern Louisiana, is “apparently testing prototypes of… Full Story »

  9. Meet 10 Super Successful Celebrity Entrepreneurs

    Business Insider &bull Dec 29, 2009

    Celebrities often slap their name on a brand, give it their blessing, then sit back and rake in the royalties. But for some, that's not enough. There are a few famous faces who also have entrepreneurial spirits -- they see… Full Story »

  10. Awards and Contests for Entrepreneurs

    Small Biz Trends &bull Dec 26, 2009

    What’s better than cash and prizes for your business in the new year? Lots of new contests and competitions for entrepreneurs and small businesses to enter in 2010, including a bunch in January. This listing is updated every two weeks… Full Story »

  11. Make Sure Your Employees Know How You're Marketing Your Company

    Business Insider &bull Dec 22, 2009

    Companies usually spend a lot of time and effort on "external branding," or ensuring their customers know who they are and what they stand for. Often overlooked, yet equally important, is making certain one's own employees get the same information.… Full Story »

  12. Tips for a GREAT Holiday Break

    Startup Nation Blog &bull Dec 22, 2009

    Congratulations! You've made it through the unique challenges 2009 had to offer small business owners, and now it's time to celebrate. With this in mind, here are a few tips to have a G-R-E-A-T holiday: G: Give Back To The… Full Story »


  13. Brett Nelson On Entrepreneurship

    Entrepreneurs and Small Business News on Forbes.com &bull Dec 21, 2009

    Small business will pave the road for recovery. What a lovely thought. Full Story »

  14. Padilla Speer Beardsley CEO to lead Meet Minneapolis board, new board members elected

    Biz Journals &bull Dec 17, 2009

    Meet Minneapolis, the city's convention and visitors association, on Thursday announced that it's board of directors has elected the head of one of the Twin Cities' largest public relations firms as its chairwoman. Four new members are also joining the… Full Story »

  15. The Ins and Outs of Small Business Public Relations

    charliegoldie.com via @berry2008  &bull Dec 17, 2009

    GVO Hosting I am learning the GVO Hosting conference room this morning and I found it quite fascinating really this is something that I have never experienced before but for anyone wanting to know about it this will give you… Full Story »

  16. Become a Gift-Giving Guru

    Entrepreneur.com &bull Dec 17, 2009

    Choosing the right gift is harder than it seems--and choosing the wrong one could cost you. Full Story »

  17. Air Force honors UTSA for having country's best ROTC

    Biz Journals &bull Dec 16, 2009

    The University of Texas at San Antonio Air Force ROTC program has been named the best overall large unit in the nation. Full Story »

  18. Building online brand advocacy

    Venture Beat &bull Dec 15, 2009

    Editor’s note: This post is sponsored by PartnerUp. Major organizations around the world spend billions of dollars each year building and maintaining the foundation for their brand messages, only to have them shaken by a few incidents or a small percentage of the consumer… Full Story »

  19. Determine What To Charge as a Consultant

    BusinessWeek.com Small Business News &bull Dec 15, 2009

    First, research your competitors' rates. Then decide on a pay structure and avoid undervaluing your knowledge and services Full Story »

  20. Florida gas prices slip 2 cents

    Biz Journals &bull Dec 14, 2009

    Gas prices in Florida slipped two pennies in the past week, to $2.66 a gallon, on the heels of a drop in the price of crude oil. Full Story »



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    Dec 4, 2009

    New Media Research: Small Business Marketing Spend Plans for 2010 http://bit.ly/51phaK

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    Dec 1, 2009

    RT @RodSloane: 4 Ways To Better Small Business Marketing On A Budget | ICT magazine http://ff.im/-cfExE

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    Nov 26, 2009

    Facebook attracts small business owners. http://bit.ly/5hpWtN

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    Nov 24, 2009

    RT @lalushadi: FCC Wants Input On Measuring Fixed Residential, Small Business Broadband: http://bit.ly/4Mivuq

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    Nov 23, 2009

    RT @RickCoplin: Are you a woman entrepreneur & comfortable w/intellectual property laws? Join us: http://bit.ly/5j53LM

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    Nov 15, 2009

    RT @networxevents: http://bit.ly/tTFUW Small Business Marketing on a Teeny Tiny Budget by @leonaskene (

    virtualmarketer

    Nov 14, 2009

    Should You Use Twitter To Promote Your Small Business To Local Customers? http://bit.ly/15dXCm #SMM #SMB<

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    Nov 5, 2009

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    Oct 25, 2009

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    Oct 16, 2009

    Thank you for serving! RT @jpatronis: GOVERNOR CRIST TO CONVENE STATEWIDE SMALL BUSINESS SUMMIT http://www.flgov.com/release/11099